50% of vendors are eliminated from the buying cycle before a sales rep can engage – Don’t be part of that statistic!
B2B Marketers are a cut above the rest when it comes to sales funnel mapping; MQLs, ToFu vs BoFu, and net new logos define our challenges and frame our success. Why then, do so many digital advertising campaigns go straight for the kill, when we know that 76% of business buyers prefer different content at each stage of the purchase process?
Welcome to the full funnel approach! B2B marketing has changed!
In this webinar we’ll cover:
Hosted by Andy Groller, VP of Digital Advertising.
Moderated by Abe Uchitelle, SVP of Business Development at Dragon360.
Please don’t hesitate to contact us to discuss how your company can use these tactics to drive more revenue.
Give us a call at (845) 383-0890, email us at [email protected], or submit our contact form here.
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